Format: Documentary
Client: CWFD-UNFPA (in collaboration with UNFPA)
Year: 2025
Duration: 03:36 minutes

Project Overview

Alapon Promotional Video is a short documentary-style film created to highlight an inclusive communication and awareness approach tailored specifically for Rohingya boys and girls. The film focuses on delivering sensitive and impactful messaging in a way that resonates with young audiences in displaced community settings.

Creative Objective

The primary goal of the video was to promote awareness, engagement, and behavioral understanding among Rohingya adolescents through a culturally appropriate and emotionally engaging storytelling format.

Approach & Execution

The video adopts a documentary storytelling style combining real-life context, visual narrative, and empathetic messaging. Special attention was given to ensuring clarity, accessibility, and emotional relevance for the target audience.

Outcome

The final production delivers a concise yet powerful visual message designed to support communication initiatives focused on youth engagement, education, and community awareness in humanitarian settings.